Taverne Tour

Music Festival, Montréal

Visual Identity

Typographic System
Illustrative Modular System
Collateral Designs

Taverne Tour, Music Festival
Mothland Music Label, Montréal

Taverne Tour is a music festival taking place in the “Plateau Mont-Royal” an important neighbordhood for Montréal’s artistic scene. The festival consists in a 3-day tour of bars, taverns and venues of the Plateau neighborhood,in the middle of the winter season. With over 35 shows, and a dense and diverse lineup of 90 bands, the 2023 edition was an eclectic treat. 
The visual identity for the festival was inspired by the cold winter season, by the indie and rock influences for musical curation, and by the closeness and collectiveness achieved by gathering Montréal’s musical artists and audience in venues of the Plateau Mont-Royal for a dense 3-nights festival. 



Creative Direction/Art Direction, Photography, Graphic Design, Illustration
ⓒ Chloé Biocca

Show Photography
ⓒ Stacey Lee (Sophia Bel, Dj Berthiaume, Pressure Pin)
ⓒ Camille Gladu-Droin (Backxwash)

Promotional Video 
ⓒ Parceque Films

 Website & App Infographicsⓒ Maxime Hébert, Mothland